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TYPES OF AGENTS/AGENCIES
In my opinion, there’s no ‘better’ It’s whatever suits you. Here are some points to consider.
HIGH STREET AGENCY – Will have a High Street or Town Centre office. They may have a stock of local properties. You’re likely to liaise with different staff. You’ll communicate by face-to-face meetings, phone, and/or email. You’ll pay a fee from the proceeds of the sale on a no-sale-no-fee basis. They may charge an upfront marketing fee.
ONLINE AGENTS – In contrast to the above. They won’t have a local office, and their stock type will vary. You’ll liaise with limited staff, maybe just one. Communication will be via an internal system and/or emails. You’ll pay a small fee upfront, whether the property sells or not. You’ll most likely have options to bolt on to the service, though at a cost.
HYBRID AGENCIES – Positioned between a High Street and Online Agent. They may have an office, though not on your high street. You’re likely to liaise with the same person until you achieve a sale. After that, you may deal with someone else. You’ll have a choice of either paying upfront (cheaper, but it’s non-refundable) or more, on a no-sale-no-fee basis, payable from the proceeds of the sale.
TIP: Advertising on Rightmove & Zoopla; High-Quality Photography; Floorplans. These are the BASIC marketing essentials. You shouldn’t be considering using an agent, irrelevant of type, who doesn’t offer this.
CONSIDERATIONS
Do you believe buyers (not browsers) use local estate agent offices to transact, in your area? If so, consider a High Street Agent.
Do you believe all/any agents would get you the same price with minimum effort? If so, an Online Agent may be suitable.
Would you prefer to communicate with your agent? If so, consider a High Street or Hybrid. If not, consider an Online Agent.
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